UAE’s initiative to crystalize the industry’s future

After decades of work to host and actively contribute to the success of international events and forums in the sector, and to be home to the head offices of some of the largest and most prestigious media institutions in the world, the UAE has emerged as a global hub for forecasting the future of the media industry worldwide.

The UAE has launched a number of annual global events and platforms for fostering knowledge and experience exchange and international cooperation as it gets ready to host the Global Media Congress (GMC), which will get underway on Tuesday.

By doing this, the UAE is building on its history of success stories and expanding its critical role in reshaping the contemporary media landscape and preventing future challenges before they arise.

The GMC, a first-of-its-kind event in the area, is being hosted under the patronage of H.H. Sheikh Mansour bin Zayed Al Nahyan, Deputy Prime Minister and Minister of the Presidential Court, and will bring together industry decision-makers, thought leaders, experts, and specialists from all over the world to shape the sector’s future.

The Congress will feature more than 1,200 experts, influencers, and professionals from six continents in more than 30-panel discussions and workshops. Over 162 eminent international speakers will share their perspectives, and over 170 illustrious media outlets and businesses from 29 countries will present showcases.

The Global Media Congress, organized by ADNEC Group in collaboration with the Emirates News Agency (WAM), consists of a conference and exhibition, giving media institutions the chance to discuss partnerships and cooperative efforts in promoting for developing the media landscape to better serve humanity and drive prosperity globally by providing rich, highly credible, and entertaining content.

The event’s location in Abu Dhabi’s capital reaffirms the UAE’s position as a global leader in bold projects and long-term solutions to the problems facing the media business, as well as in maximizing its capacity for creating and disseminating top-notch news and media content.

The UAE has played a significant role in shaping the future of media in all of its forms, and international events like the Arab Media Forum in Dubai, the Abu Dhabi Media Summit, and the International Government Communication Forum (IGCF) in Sharjah have helped to highlight this.

They have also demonstrated how successfully the country’s media zones have attracted the most significant and prestigious media institutions in the world, allowing them to operate and innovate.

The Arab Media Forum, held annually in Dubai, recently commemorated its 20th anniversary. During this time, it has established itself as a valuable and effective dialogue platform dedicated to analyzing the state of the media in the Arab world and its relationship to broader regional and global changes. Additionally, it helped the growth of Arabic media, beginning in the UAE.

Due to the substantial amount of data it contained—which served as an essential and thorough professional reference for all parties involved with media in the Arab region—the report “A Look at Arab Media” was one of the Forum’s most significant contributions to advancing the region’s media development process.

The largest event in the area dedicated to reviewing international best practices in government communication is the International Government Communication Forum (IGCF), one of the projects organized yearly by the Sharjah Government Media Office.

In order to enhance government performance and ways of communication between governments and the public, the forum is eager to create a trustworthy platform for discussion on the finest methods utilized in international government communication.

The Forum has been successful in creating a new intellectual system from its first session in 2012, benefiting government organizations and workers in the communication industry not only in the UAE and the Arab region but also on a global scale.

The Abu Dhabi Media Summit, which hosted its inaugural event in March 2010, brought together illustrious individuals and trailblazing businesses that are paving the way for a new, fully linked world.

The conference had a distinctive mix of plenary sessions and private conversations, with prominent international media leaders and their peers from emerging economies in attendance.

In the presence of numerous international leaders in media, digital content, and innovation, the summit’s main topics included the most important trends in the regional and global media industries as well as how to take advantage of the opportunities that have arisen in the digital age.

The UAE’s media cities have been successful in drawing local, regional, and foreign media project owners, encouraging them to locate their headquarters there and contributing to the development of technical innovations and experiences in a variety of visual, aural, print, and digital content formats.

The nation has several free media zones that offer energizing benefits for media investors, such as full ownership, a tax-free environment, simplicity of registration, and top-notch establishment services.